Granite Expo Vegas: Empowering Value-Added Resellers to Achieve Success

At the recent Channel Partners Conference & Expo in Las Vegas, Granite Telecommunications announced the launch of a new program aimed at empowering value-added resellers (VARs) to take their sales to the next level. The program is designed to help VARs leverage Granite's expertise and scale to deliver transformational technologies at scale.

The new initiative focuses on serving hardware and software resellers working with leading technology vendors such as Cradlepoint, Fortinet, and Juniper Networks – companies with which Granite has a top provider partnership. By extending this value proposition to VARs, Granite is providing them with the tools and resources they need to target larger accounts and win more business.

'We've been focused on serving hardware and software resellers for many years,' said Brad Dupee, Director of National Channel Sales and Development at Granite. 'Now, we're extending that value proposition to VARs so they can leverage our expertise and scale to achieve even greater success.'

Granite has a long history of leveraging its operational platform to grow its solutions portfolio and enable digital transformation for thousands of enterprises over the last 20 years. The company started by aggregating POTS services coast-to-coast for some of the largest companies in the country, and has since expanded its offerings to meet the evolving needs of its customers.

The new program is designed to help VARs capitalize on this growth and achieve their sales goals more effectively. By partnering with Granite, VARs will have access to a range of transformational technologies that can help them deliver innovative solutions to their customers. This includes cloud-based communications services, cybersecurity solutions, and other advanced technologies that are in high demand.

'Granite is committed to helping VARs succeed,' said Dupee. 'We believe that by working together, we can achieve great things and bring even more value to our customers.'

The launch of the new program at the Channel Partners Conference & Expo marked a significant milestone for Granite Telecommunications, as it underscored the company's commitment to empowering VARs and helping them achieve their sales goals. With its extensive expertise and scale, Granite is well-positioned to help VARs take their business to the next level and achieve even greater success in the years ahead.

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